LCRE is now Ascent

CHARLOTTE, N.C. (November, 2018) – LCRE companies will now become Ascent.  LCRE Partners and LCRE Capital have rebranded to Ascent Real Estate Partners and Ascent Real Estate Capital and will operate synergistically under the Ascent brand.  Collectively, the companies are recognized as leaders in commercial real estate in Charlotte, since their founding nearly a decade ago. 

This rebranding comes at a time of significant growth for the companies. Ascent Real Estate Partners, formerly LCRE Partners, is a leading full-service commercial real estate agency specializing in retail, mixed-use, and office properties.  The Ascent team now features 9 active brokers under the leadership of managing principal Aaron Ligon, and partners Davis Hahn and Heath Knott.  The company has a concentration in retail and office leasing, and is active in the Charlotte metro area, with a presence throughout the Piedmont region of the Carolinas.

On the origin of the Ascent name, Aaron Ligon offers “Our company is focused on excellence and integrity, above all else.  We strive for the highest level of service to our clients, to our community and to one-another.  Ascent, as a brand, is evocative of that aspiration, that drive to be at the very apex of the market.” 

Ascent Real Estate Capital, formerly LCRE Capital, is led by managing principal Jon Dixon and partner Mark Ethridge. The firm is an owner/operator of commercial real estate specializing in the acquisition, development and repositioning of properties across Charlotte’s many dynamic infill neighborhoods. To date, the company has participated in over $100mm of acquisitions and development. Noteworthy projects include the acquisition, redevelopment and re-tenanting of Northside Station, a 36,000sf retail project in uptown Charlotte; 36 & NoDa, a 28,000sf retail property home to the Neighborhood Theatre; 3609 South Blvd., a 23,000sf retail center on the LYNX Blue Line in South End; and 200 Southside, a 20,000sf adaptive re-use office headquarters for DPR Construction in the LoSo neighborhood. 

Upcoming for Ascent Capital are two exciting infill projects. “The Shop” is a 40,000sf adaptive re-use development in co-venture with Tribek Properties located near the interchange of I-277 and North Graham Street and “Centro Railyard” is a first-to-market micro-unit apartment and retail development with residential developer David Furman, immediately adjacent to Beacon Partners’ incredible Railyard development.

Jon Dixon noted, “We are incredibly excited about Centro Railyard and The Shop. They will be excellent additions to Charlotte’s urban fabric and showcase our firm’s capital raising, acquisition and development capabilities combined with our strength in leasing infill retail and office properties.” 

On the timing of the rebrand, Jon Dixon offers “Given the recent growth at both companies, it’s been a logical time to examine our past and present but also plan for our future. The idea of rebranding originated during a company offsite where as a team, we defined our core values and goals. The Ascent brand embodies those values and goals as well as our collective desire to continue to grow and evolve as a best in class commercial real estate company.”

The two companies have operated under the LCRE name since commercial real estate veterans Aaron Ligon and Jon Dixon consolidated their real estate ventures in 2016, considerably increasing the LCRE capabilities, bandwidth and platform.

The companies have doubled in size since 2016, adding several accomplished associates and strengthening key leadership positions. In 2017, Mark Ethridge joined Ascent Real Estate Capital as a Partner. Mark is a graduate of Princeton University and has 8 years of experience in commercial real estate with an expertise in finance and underwriting. Davis Hahn and Heath Knott, tenured and licensed commercial real estate brokers, have each been promoted to Partner at Ascent Real Estate Partners. Davis began his career at LCRE 8 years ago, and has become one of Charlotte’s finest commercial brokers.  Heath Knott has been with the company for 5 years, and has decades of experience in retail and medical office leasing and development.

Ascent looks to continue to grow its commercial brokerage presence and target strategic infill acquisitions and partnerships in 2019.


For more information, please contact:

Click to visit - Ascent Real Estate Capital  |  Jon Dixon  |

Click to visit - Ascent Real Estate Partners  |  Aaron Ligon  |